Wednesday 17 July 2019

Difference Between ALT text and Title text

These two terms ( ALT Text and Title Text) come up at different places in these two platforms - Blogger and WordPress blog. Initially, I was confused with these two terms and I would think one for another.

Let's now get it clear about these two commonly used terms in blogging:

What is ALT Text ?

First of all, ALT text or ALT tag is used for images. The purpose of using this attribute for the image is to make it readable by search engines. When a image is blocked, the words given as ALT Text will image in its place.

What is Title Text?

The Title Text or Title Tag is the text which you will see when you hover the mouse over the image. It's of less importance - compared with ALT Tag.

Choosing the Right ALT Tag

It's important to choose the right keywords while creating the ALT Tag. The words used in the tag should be information rich, suggesting the right word. It's the small things which will makes a difference on search results. Here are few tips on using the right ALT Tag

1. Choose words that clearly describe the images. Avoid generic or broad word meaning

2. Avoid too lengthy words. Keep it to 125 characters.

3. Do not stuff keywords - use right words. These days search engines are smart enough to stop such blackhat techniques

4. Don't add the ALT Tag with words like image of, picture of, this picture denotes, .... It's implied that it's a image or picture.

5. Apply ALT Tag to buttons and Objects on the website which denotes a specific action.

With more people using image search option, the right use of ALT Tag will make your images appear over your competitors.

How to Insert ALT Tag on Blogger blog?



Additional reading about ALT Tag and Title Tag and Image Optimization

1. Spotibo

2. Image Optimizing basics

3. Badges on Image Search 

4. ALT Tag Optimization

5. Writing Great ALT Text 

6. Choosing the ALT Tag

7. Alternative Text 

8. What is ALT Text 

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