In the age of ecommerce, web developers and owners keep harping on the importance of having a optimized landing page. While this topic has been discussed in length by many marketers, it's time we re-visit the topic on behalf of newbies and freshers who are new to landing page optimization.
First, let's talk about the crux of landing page? Why there's so much of discussion about landing page?
Landing page is any page which is designed or focused on getting visitors to take a specific action. Here the action differ based on the objective of the page or the web developer.
Most common action intended on landing page:
1. Sign-up for information/registration
1. Sign-up for information/registration
2. Leads collection
3. Download ( Click to download)
4. Sale ( Buy )
How to Develop an Effective Landing Page?
Managers or the web developer in charge of the development of landing page must consider different points and action such as the objective, desired outcome, and purpose of the page.
One of the mistakes usually done in developing landing page is when
Managers or the web developer in charge of the development of landing page must consider different points and action such as the objective, desired outcome, and purpose of the page.
One of the mistakes usually done in developing landing page is when
Additional Resources on Landing Page
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